CRUISE PLANNERS ADDS DESTINATION WEDDINGS TO PORTFOLIO OF SERVICES
Company Launched Destination Weddings by Cruise Planners in
Partnership with Imagine Weddings and Events
Coral Springs, Fla. – April 27, 2012 – Cruise Planners/American Express today at a press conference during Cruise3sxity in Fort Lauderdale, Florida, announced it has joined forces with Imagine Weddings and Events, an international full-service wedding and event company, to create Destination Weddings by Cruise Planners, a complete wedding planning service for shore side ceremonies and celebrations in ports of call around the globe. Destination Weddings by Cruise Planners is part of the Cruisitude™ Revolution, Cruise Planners’ campaign to provide its advisors with innovative tools, award-winning relationships and third party partnerships that foster positive business opportunities.
“With wedding season upon us, Cruise3sixty was the perfect venue to announce this exclusive partnership with Imagine,” said Cruise Planners/American Express Co-founder and CEO Michelle Fee. “Our Cruisitude Revolution is in full swing and this is a major step in the right direction for Cruise Planners because it allows our advisors to reach a completely new and emerging market. Combining our expert travel services with Imagine’s extraordinary wedding planning capabilities will make the preparation process convenient and simple for couples-to-be so they can enjoy what is supposed to be the happiest time of their lives.”
While Cruise Planners’ advisors will coordinate all reservations for travel and wedding packages, couples can rest easy knowing all logistics for their destination wedding from the rehearsal dinner and welcome reception to ceremony and other celebrations will be handled by Imagine’s skilled wedding specialists. Destination Weddings by Cruise Planners now offers wedding services in 20 ports and has wedding packages available in more than 250 locations around the world.
Imagine Weddings and Events has created an ongoing destination wedding training program for Cruise Planners advisors to ensure expert assistance is provided throughout the booking and planning process.
“We want our travel advisors to be that one-stop agent for all their clients whether it’s booking land excursions, cruise ship vacations, or now fully-customized wedding packages,” continued Fee. ”With our recently launched honeymoon registry partnership, engaged couples can not only work with a Cruise Planners travel advisor to host a wedding abroad, but also register their honeymoon trip and activities as wedding gifts directly on the advisor’s travel registry.”
The partnership with Imagine follows a recent collaboration with Cruise Planners and Honeymoonwishes.com, an online registry provider, to create a travel registry website for honeymoons and other celebratory travel. The registry links directly from a Cruise Planners travel advisor’s website to their own branded registry tool powered by Honeymoonwishes.com.
About Imagine Weddings and Events
Miami-based Imagine – Weddings & Events International specializes in weddings, commitment ceremonies, civil unions, vow renewals, bat or bar mitzvahs, and all of life’s special events with customized packages designed to fit all budgets. More information is available by calling 305-421-1260 or toll free 866-223-9672 or by visiting Imagine’s website, www.ImagineVIP.com.
About Cruise Planners/American Express
Cruise Planners, an American Express Travel Services Representative, is the largest home-based travel agent network in the cruise industry with more than 800 franchise owners across the country that independently book cruises and associated travel. Named No.1 Cruise Tour / Travel Agency by Entrepreneur magazine for the past nine years, Cruise Planners positions franchise owners for success by providing them with innovative marketing, booking and lead-generating tools as well as professional development and hands-on training with the industry’s top executives.
Headquartered in Coral Springs, Fla., Cruise Planners has achieved top producer status with every major cruise line. Accolades include Agency of the Year from American Express (2010), Royal Caribbean International Home-Based Partner of the Year (2007 – 2010), Norwegian Cruise Line Home-Based Agency of the Year (2010), Southeast Region Travel Agent Partner of the Year from Celebrity Cruises (2010), four coveted Magellan Awards from Travel Weekly in 2010, American Express Travel Representative Excellence Awards (2004 – 2010), Globe Award from American Express Vacations (2008 – 2010), Globus Family of Brands Premier Agency Partner (2009, 2010), Platinum Circle Member with Viking River Cruises (2009, 2010), and Regent Seven Seas Cruises Top Producer. For more information, please visit www.cruiseplanners.com.
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Holly Zawyer / Deseraé E. del Campo
Cheryl Andrews Marketing